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Brand Strategy & Identity

Dubai’s Top Brand Strategy & Identity Agency Delivering Proven Results

With over 150+ brand strategy projects delivered across 12+ industries, we’re recognized as one of the best brand consultants for businesses in the UAE. As a trusted brand identity agency in Dubai, we specialize in brand strategy and identity development, positioning you for lasting success. Backed by a 98% client retention rate, our brand identity experts and marketing consultants design tailored strategies that drive measurable impact across every touchpoint.

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Futures With Branding Strategy & Identity Services

Strategic Brand Positioning & Narrative Development
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At Digital Gravity, we assisted more than 120+ brands restate their positioning and take storytelling to the next level across 15 industries. The data-driven approach reveals a market gap and refines your value propositions, and creates a coherent brand narrative. The result? A more vivid memory, increased interaction, and a 35 percent increase in brand preference even in the first 6 months.

Comprehensive Brand Guidelines & Verbal Identity
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We have created more than 100 brand reference systems within our team, guiding to a similar message on platforms and partners. We develop a verbal identity, everything from the use of logos to the tone of voice that fits the personality of your brand. A 40 percent decrease in off-brand communication and better team alignment due to campaigns has been witnessed by the clients.

Audience Segmentation & Persona Development
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We are plotted and created over 300+ customer personas based on behavioural, psychographic, and demographic data in real time. With our segmentation strategies, we have the opportunity to send a personalized message that can increase customer engagement by up to 45%. Irrespective of whether you are B2B or B2C, our persona models will assist you in narrowing the targeting, pushing through conversions, and minimizing the cost of acquiring customers.

Brand Architecture & Portfolio Strategy
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With 70+ brand portfolios, we have developed architecture models that simplify the offerings and increase the clarity. In either consolidation or expansion, our strategies eliminate brand confusion and foster customer market confidence. According to the clients, the cross-selling opportunity is increased by 20% and brand scalability towards new products and sub-brands is much easier.

Purpose-Driven Vision, Mission & Values Crafting
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We have enabled the workshops through 90+ organizations, resulting in some strong, purpose-driven frameworks. These well-spelled vision, mission, and values statements have led to an increase in employee engagement of up to 50 %and brand advocacy. We emotionally engage our purpose to the world and make an impression-where long-term brand loyalty begins.

 
Partners & Recognition
INC5000
Google Partner
Google Partner
Facebook Marketing Partners
Forbes
Entrepreneur
Business Week
INC
Bloomberg
NPR
Facebook Meta Business Partner
Zendesk
INC5000
Google Partner
Google Partner
Facebook Marketing Partners
Forbes
Entrepreneur
Business Week
INC
Bloomberg
NPR
Facebook Meta Business Partner
Zendesk
Tiktok Marketing partner
Preferred
Google Partner
Hubspot Elite
Snapchat Marketing Partner
Mena Search Awards 2024
Mena Search Awards 2022
Mena Search Awards 2019
Mena Search Awards 2018
Mena Search Awards 2017
Hubspot Certified Partner
Microsoft Advertising Select Partner
Hubspot Solutions
Tiktok Marketing partner
Preferred
Google Partner
Hubspot Elite
Snapchat Marketing Partner
Mena Search Awards 2024
Mena Search Awards 2022
Mena Search Awards 2019
Mena Search Awards 2018
Mena Search Awards 2017
Hubspot Certified Partner
Microsoft Advertising Select Partner
Hubspot Solutions

End-to-End Branding Strategy & Identity Tools We Trust

At Digital Gravity, we are experts in highly innovative and advanced branding strategy & identity technology, built exclusively around your business vision.

Adobe CC
 
Adobe CC
Figma
 
Figma
Canva
 
Canva
Grammarly
 
Grammarly
Jasper (AI)
 
Jasper (AI)
Slack
 
Slack
Notion
 
Notion
Miro
 
Miro
Brandwatch
 
Brandwatch
Cision
 
Cision
Prowly
 
Prowly
Bynder
 
Bynder
Trello
 
Trello
Google Alerts
 
Google Alerts

What Stands Us As No.1?

Branding Experts You May Trust

At Digital Gravity, we specialize in brand identities and a whole-system solution that supports 150+ brands across 12+ industries in Dubai.

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Results-Oriented Positioning

Our team of experts develops unique brand strategies and identity building to enhance the brand recall, create loyalty, and enhance preference by 35%.

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One Voice,Brand Worldwide

We design brand manuals and vocabulary tools that make everything consistent between the boardroom decks and Instagram posts.

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Engaging Insights

We create rich customer segments and personas to increase engagement by 45% and prevention acquisition costs.

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Scalable Brand Architecture

Smart brand architecture makes growth more user-friendly, builds trust more easily, and makes your multi-product portfolio more comprehensible to buy.

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Purpose-Driven Brand Fundamentals

At Digital Gravity, we make purpose your most acute competitive edge within your culture and throughout your market.

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You Deserve Dubai’s Best brand strategy and identity

Digital Gravity is a leading brand strategy and identity agency in Dubai, with over 150+ successful branding projects delivered across 12+ industries. Our team of expert brand strategists and marketing consultants blends data-driven strategy with bold creativity to shape brands that connect, convert, and endure.

From startups to enterprise-level organizations, we’ve helped clients increase brand preference by up to 35% and achieve 98% client retention. Whether you need brand architecture, verbal identity, or complete brand strategy and development, we design tailored strategies that reflect your vision and set you apart in Dubai’s highly competitive market

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    Projects Completed
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    Years of Experience
Our Process

Streamlined Branding & Identity Approach

At Digital Gravity, our approach is narrowed down to an effective joint procedure to create a purposeful brand identity. An open dialogue and constant feedback enable our team to make sure that all the details support your business strategies and help to tell your story clearly and consistently.

Research & Discovery

Research & Discovery

  • Understanding objectives
  • Brainstorming
  • Analyzing Customer preferences
  • Market Research
Strategy Development

Strategy Development

  • Defining brand identity
  • Brand Positioning
  • Selecting Visual Style
  • Establishing Consistent Guidelines
  • Determining Brand Translation
Design & Creation

Design & Creation

  • Refining Visual Assets
  • Developing Designs
  • Considering Visual Impact
  • Maintaining Visual Consistency
Implementation & Activation

Implementation & Activation

  • Applying Brand Elements
  • Ensuring brand alignment
  • Producing Physical Material
  • Gathering Feedback
  • Reviewing & Updating Materials

We Help A Diverse Clientele Build Result-Driven Web Development

Government

We have assisted many UAE government authorities with branding and identity strategies.

Government
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Years of experience in the government sectors.
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Clients across various government sectors.

Home & Living

Being a branding & identity agency in Dubai,we promote home decor brands.

Home & Living
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Years of experience in the home & living industry.
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Clients across various home & living sectors.

Food and beverages

Being a branding & identity development company in Dubai,we have worked with a number of food and beverage companies.

Food and beverages
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Years of experience in the food and drink industry.
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Clients across various food and drink industry.

Real Estate

With our brand strategy services, we have worked with well-known real estate brands.

Real Estate
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Years of experience in the real estate industry.
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Clients across various real estate sectors.

Corporate

We have helped a number of corporate businesses with brand strategy and development services.

Corporate
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Years of experience in the corporate businesses industry.
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Clients across various corporate businesses sectors.
 
Our Client Testimonials

What Our Clients Are Saying About Us

They Asked the Right Questions

At first, I thought they were being too picky. Maria kept digging — why this font, what’s the deeper story, who exactly are we talking to? It was intense. But that’s what flipped the switch. Our new brand identity speaks to our customers, not at them. The company profile alone helped us land two enterprise accounts.
Maudad Ramadan - Dubai

Not Smooth — But So Worth It

The first brochure/company profile draft felt flat. But instead of pushing back, Sanket sat down with us like a partner, not a vendor. We went back and forth — color tones, layout, even paper type or hardcopy. What we got was a profile we’re proud to share. Clients notice. We notice. That’s branding that sticks.
Nasiha Nabihah - Abu Dhabi

More Than a Logo

No fluff — they told us straight up that our brand wasn’t saying anything. The strategy team didn’t just give us a new look; they helped us find our voice. Internal buy-in jumped. Social engagement doubled. Honestly, they gave our brand a spine.
Emir Al Bara - Sharjah

They Got Dubai — Perfectly

We’d worked with international agencies before — nice decks, no soul. But Digital Gravity? They felt local. The new logo, profile, and store visuals reflect our audience here. Maria knew when to push back and when to let us vent. Smooth? No. Real? Yes. That’s why we’re sticking with them.
Nazeem Hani - Ras Al Khaimah

They Listened First

I’ve sat through 100 agency pitches. Most show off, few listens. Sanket and the team at Digital Gravity did something different — they asked, they absorbed, then turned our scattered vision into something sharp. The final branding didn’t just look good — it felt right. Subtle, elegant, and powerful. Like us.
Rukan Istilah - Ras Al Khaimah
Our Blog

What’s Happening in The Industry?

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FAQs

All Your Queries in One Space

We have listed all your concerns about the Branding Strategy & Identity Services that you might have in mind.

What are the reasons you should use Digital Gravity as your brand identity agency in Dubai?

We are one of the leading brand identity agencies in Dubai, and we have been trusted by more than 150+ brands. We develop a strong identity, both strategic and courageous, which generates results in any industry as Dubai brand identity consultants.

What can you offer as part of a brand strategy in Dubai, UAE?

Our brand strategy solutions in Dubai, UAE, include positioning, architecture, messaging, tone, and identity systems (long-term brand consequences and development).

What is the process of your brand strategy and identity development services?

We provide brand strategy and identity creation arrived at by research, which unites purpose, audience, and imagery into one coherent brand system, expanding easily as your company grows.

What is the reason to employ a brand strategy consultant/agency?

By contracting a brand strategy consultant/agency, you get access to brand strategy expertise, external thinking, and the tested methodology, in the form of brand strategists & marketing consultants you can rely on.

So, what is special about your brand strategy consulting?

Across the spectrum of result-oriented brand strategy consulting firms, we are in it to create custom design strategies- no scripts, just audacious, research-based branding that is based on what you want to achieve.

Is there an industry in which your services are inappropriate?

Yes. We are among the finest agencies to consult businesses on branding, and we cut our teeth in the fields of tech, real estate, healthcare, and luxury as we approached each respective market with a viable strategy

Is your brand management consulting long-term?

We do. The services of our brand management consultants are characterized by continuous rechecking, updating, and assistance in such a way that our audit can help you to keep your brand strategy in Dubai at the same level and very successful.

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Make Your Business Stand Out with Our Experts

Client satisfaction is one of our top priorities. At Digital Gravity, our consistency, dedication towards work, and constant innovation have won us several accolades in the last decade.

Hire web designers and web developers in Dubai from Digital Gravity to build highly responsive, scalable, and robust web applications with a touch of finesse.