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UAE’S LEADING AI & CLOUD COMPANY

FOUNDED IN

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EMPLOYEES

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LINKEDIN FOLLOWERS

OBJECTIVE

Ready to launch its Cloud and AI services all across the UAE, Group 42 approached us as a start-up. Early on, they needed an appealing, mobile-responsive website to establish their online presence.

The start-up wanted an aesthetic front-end with a drop-down menu and beautiful animations to engage their visitors. Also, they wanted to display their portfolio and the industries they serve on the Home page in a pleasing way.

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THE CHALLENGE

Group 42 wanted a website with a top-notch User Experience. And on top of that, they wanted a modern, unique design with lots of icons and visuals to communicate their objectives to the visitors.

The project required extended research and constant collaboration with the stakeholders at each step to ensure progress in the right direction. Maintaining the pace of work and achieving milestones was a big challenge.

Our Solution

We conducted a stream of workshops with the stakeholders alongside studying similar high-performing sites from different regions to implement the same practices on Group 42’s site. Our design experts crafted an interactive UX/UI with the user’s comfort in mind.

Then, we used modern front-end technologies to create an appealing layout including a menu bar on the Home page. We also designed necessary functionalities and forms wherever necessary, and optimized the site for loading speed.

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