Case Study
Property Investment DXB
Property Investment DXB holds extensive experience in the real estate industry, dedicated to helping you make informed investment decisions and achieve your financial goals. They prioritize your success and delivering excellence in every aspect of their services.
Design Brief
Trustworthy Real Estate Name
Investment Property DXB asked us to create a logo that shows a strong foundation of real estate investment with trust and professionalism. They required a modern and elegant identity that relates to investors.
Concept Development
Merging Security and Real Estate Elements
After several consultations with the Investment Property DXB team, we decided to design a shield-like structure representing security and trust with a house icon in it. This icon will not only create the essence of a real estate company but also symbolize financial stability and growth.
Our team of the final design balances strength and elegance, aligning with the company’s mission to provide secure and profitable investment opportunities.
Typography and Colors
Typeface with a Strong Presence!
Our team of experts chose the professional The Poppins typeface for its clean, modern aesthetics and refined letterforms, mirroring the brand’s solid foundation in real estate. This bold yet sleek design ensures readability and a contemporary feel.
For the color we end up with, deep navy blue (#082247) signifies trust and stability, while white (#FFFFFF) provides contrast, enhancing clarity and sophistication in the overall branding.
- #082247
- #FFFFFF
Primary Font
Poppins
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
At first, we weren’t sure if they ‘got’ what we were aiming for. But the final logo blew us away. Clean, bold, and memorable. Since launching, we’ve noticed a 50% rise in branded email opens and stronger recall from new clients.