Case Study
Dominic & Partners
Dominic & Partners is headquartered in Dubai, UAE, with branches in Abu Dhabi, Sharjah, and Ras Al Khaimah. They are licensed by the Ministry of Economy, UAE, as government-approved auditors and are a registered Tax Agency of the UAE Federal Tax Authority.
Design Brief
A Legacy of Trust and Excellence
Dominic & Partners wanted a logo design that reflected their authority, credibility, and outstanding expertise in the UAE’s finance industry. Our goal was to create a sophisticated and professional identity that resonates with corporate clients’ needs.
Concept Development
Creating a Symbol of Authority
After a detailed consultation with the client, we came up with the idea of creating a refined, elegant, and authoritative brand mark. To achieve this, our team of logo designers curated a typography-inspired logo design that highlights professionalism and stability with the ampersand symbol (&).
This design choice highlights the firm’s collaborative approach, showcasing its strong partnerships and comprehensive services.
Typography and Colors
A Refined and Elegant Palette
Your brand's color palettes, and font, are actually one of the things that help to create a professional and trusted appeal. Our team decided to stick to Baskerville, which is actually one of the timeless serif typefaces, chosen to convey sophistication, credibility, and professionalism. The slightly italicized style adds a touch of distinction.
For the color palette, we trusted #541726 (Deep Burgundy), #E3AF71 (Gold), and #000000 (Black). Together, these colors create strength and leadership, with enhanced contrast and elegance, reinforcing a timeless and authoritative brand presence.
- #541726
- #E3AF71
- #FFFFFF
Primary Font
Baskervville
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
Honesty, they did a great job designing our new logo. They put our thoughts to use and created something modern and professional that perfectly fits our brand. Since the launch new logo, we’ve received a lot of positive feedback, which has helped us stand out more to our clients.