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Case Study

Al Salama

Al Salama is one of Dubai's top health and safety training providers. They are certified by Dubai Civil Defense, Dubai Municipality, KHDA, and DCAS, and their trainers carry decades of field experience across fire safety, first aid, food hygiene, and workplace hazard courses. Before we did their website redesign, companies always called them or visited their office to check course dates, pricing, and eligibility.

Al Salama
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Al Salama approached Digital Gravity after noticing that companies were abandoning course inquiries midway through a confusing contact process. Their trainers hold decades of combined experience, but the old website gave that credibility no room to show.
Industry

Business and Finance

Technologies

Web Design & Development

Launched

2015

Country

UAE

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About the Client

Compliance Training Booking Made Possible in Minutes

Al Salama trains thousands of workers across Dubai every year in fire safety, first aid, and food hygiene. Their old website buried those course details under cluttered menus and contact forms. Their goal was to allow facility managers book compliance training in minutes.

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Our Services for Al Salama

Digital Gravity replaced Al Salama's static course pages with a guided booking form. Visitors select their industry, required course, and training language, then submit one request to the team. We mapped every course Al Salama offers, from fire marshal training to paediatric first aid, then built a structure where each course sits under its own category. The new site pairs that structure with a live enquiry form placed on every course page.

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Our Challenges

The Challenge was to Turn a Static Course List into Live Bookings

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Manual Course Enrollment

Companies could not check course dates or reserve seats without calling the office directly, which slowed down enrollment during busy renewal periods.

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Scattered Course Information

Fire safety, first aid, and food hygiene courses lived on the same crowded page, making it hard for a visitor to find the exact course their staff needed.

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Low Trust in Approvals

The old site never showed Al Salama's certifications from Dubai Civil Defense and KHDA clearly, so first-time visitors had no quick way to confirm the training was recognized.

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The Result

What We Delivered

Digital Gravity built a website that treats every course as its own destination rather than a single line in a brochure. Fire safety, first aid, food hygiene, and HSE training each got a dedicated page with duration, syllabus, and eligibility clearly laid out for visitors. A multi-step enquiry form now captures a company's license activity, headcount, and preferred training language, so Al Salama's team receives a qualified request instead of a vague email. The site also surfaces Al Salama's approvals from Dubai Civil Defense, Dubai Municipality, and KHDA where visitors decide whether to book.

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Course Pages

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Booking Form

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License Detection

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Bilingual Content

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Approval Badges

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Fast Loading

Results

Increase in Online Course Bookings

0%

Drop in Phone Enquiries

0%

Faster Course Discovery

0x

Mobile Booking Completion Rate

0%
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What Our Client Say

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The Digital Gravity web development team understood what our training centre needed from a website. Clients can now find our right course, check the schedule, and send us their details without calling our office. Our team spends less time answering basic questions and more time training people.
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