{"id":628,"date":"2019-03-15T07:42:02","date_gmt":"2019-03-15T07:42:02","guid":{"rendered":"https:\/\/dguaenew.demoz.agency\/blog\/\/?p=628"},"modified":"2024-12-06T18:01:33","modified_gmt":"2024-12-06T14:01:33","slug":"guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground","status":"publish","type":"post","link":"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/","title":{"rendered":"Guaranteed SEO Results \u2013 Why The Claim Doesn\u2019t Stand Its Ground"},"content":{"rendered":"<p style=\"text-align: left;\">There are just two things that come guaranteed in life; Death and Taxes. See, there isn\u2019t guaranteed <strong>SEO ranking<\/strong> in the list\u2026<\/p>\n<p style=\"text-align: left;\">Achieving the top Google ranking is the ultimate Holy Grail for all digital marketing companies that come with significant rewards for businesses and that\u2019s the reason why business owners go crazy for them.<\/p>\n<p style=\"text-align: left;\">Now, a higher ranking will give you a better business that\u2019s just natural. What\u2019s not natural is accepting guarantees to get high rankings; there\u2019re some inherent problems in here and I am going to share with you some of those below.<\/p>\n<p style=\"text-align: left;\">But before I put forward my concerns against \u201c<strong><a href=\"https:\/\/www.digitalgravity.ae\/blog\/choosing-the-right-seo-company-the-good-and-not-so-good-approach\/\">SEO guaranteed results<\/a><\/strong>\u201d, let\u2019s see what Google has to say about it, officially;<\/p>\n<p style=\"text-align: left;\">\u201c<em>No one can guarantee a #1 ranking on Google.<\/em><\/p>\n<p style=\"text-align: left;\"><em>Beware of <a href=\"https:\/\/www.digitalgravity.ae\/services\/seo-dubai\/\">SEO agencies<\/a> that claim to guarantee rankings, allege a &#8220;special relationship&#8221; with Google, or advertise a &#8220;priority submit&#8221; to Google. There is no priority submit for Google. In fact, the only way to submit a site to Google directly is through our Add URL page or by submitting a Sitemap and you can do this yourself at no cost whatsoever.\u201d<\/em><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Key Takeaways<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #555555;color:#555555\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #555555;color:#555555\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/#so-what-does-seo-guarantees-mean\" >So, what does SEO guarantees mean?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/#reasons-you-should-avoid-falling-for-seo-ranking-guarantees\" >Reasons You Should Avoid falling for SEO Ranking Guarantees<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/#reason-1-google-officially-warn-against-such-claims\" >Reason 1: Google Officially warn against such claims<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/#reason-2-search-engine-rankings-are-always-unstable\" >Reason 2: Search Engine Rankings are always unstable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/#reason-3-ranking-isnt-the-only-success-metric\" >Reason 3: Ranking isn\u2019t the only Success Metric<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/#reason-4-its-unethical\" >Reason 4: It\u2019s unethical<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/#summing-up\" >Summing up:<\/a><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"so-what-does-seo-guarantees-mean\"><\/span><strong>So, what does SEO guarantees mean? <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: left;\">There are a few different claims that are meant by businesses offering guaranteed SEO rankings, like:<\/p>\n<ul style=\"text-align: left;\">\n<li>Guarantee to deliver top SERP for keywords<\/li>\n<li>Guarantee to maintain top ranking on Google<\/li>\n<li>Guarantee to offer the highest ranking for multiple keywords<\/li>\n<li>Many more<\/li>\n<\/ul>\n<p style=\"text-align: left;\">Well, I think you get the idea of what we are talking about. Now, these promises are surely tempting and have been used for decades in the industry as a marketing tactic but that doesn\u2019t mean you can trust these promises. That\u2019s because these and such other SEO guarantees can\u2019t be kept rationally. And even worse, if they succeed to deliver these promises, you might end up in even deeper trouble (think black-hat SEO).<\/p>\n<p style=\"text-align: left;\">Below, I am going to share a few reasons why you shouldn\u2019t trust these promises.<\/p>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"reasons-you-should-avoid-falling-for-seo-ranking-guarantees\"><\/span><strong>Reasons You Should Avoid falling for SEO Ranking Guarantees<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"reason-1-google-officially-warn-against-such-claims\"><\/span><strong>Reason 1: Google Officially warn against such claims<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: left;\">For long Google has policed the SEO tactics. The search engine giant is highly critical of any malign (black hat) approach to achieve higher ranking in its search ranking and doesn\u2019t shy away penalizing sites that seek any backdoors to ranking. They love to roll-out detailed guidelines for SEO ranking multiple times a year and ensure no black sheep is left unpenalized with unscrupulous practices.<\/p>\n<p style=\"text-align: left;\">Google explicitly warn against the use of any \u201cblack hat\u201d technique and when you see \u201cGuaranteed SEO results\u201d try read between the lines for any \u201cblack hat\u201d technique that can leave you penalized.<\/p>\n<p style=\"text-align: left;\">Here\u2019s a trick question that can further help you to decide if you need to stay or move on:<\/p>\n<p style=\"text-align: left;\"><em>Ask them; <strong>\u201chow much time will it take to achieve top ranking in Google\u201d?<\/strong><\/em><\/p>\n<p style=\"text-align: left;\">This is one heck of a question and if you receive an unrealistic time frame; it gets easy for you to waive Goodbye and move on.<\/p>\n<h3 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"reason-2-search-engine-rankings-are-always-unstable\"><\/span><strong>Reason 2: Search Engine Rankings are always unstable<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: left;\">Anyone with slightest of experience or knowledge about working of Google algorithms would know that there is no way to ensure stable top ranking and it moves up and down constantly. While you may find few companies that constantly maintain their high ranking; these are almost all industry leaders and dominate all spheres of industry. Like Amazon, there is no way any other retailer can come even close to competition with Amazon for search engine ranking.<\/p>\n<p style=\"text-align: left;\">In fact, it\u2019s not rocket science to understand the inherently unstable character of Google ranking. Since Google continuously updates its ranking algorithm, you can no way guarantee a top standing all the time. Just to help you out here, a few aspects that Google like to see for top ranking include rich content, interactive user experience, and quality links.<\/p>\n<p style=\"text-align: left;\">Thereby, skimming all the above-mentioned points, it\u2019s quite easy to say that any company guaranteeing top rankings instantly and constantly is nothing but a bluff to avoid.<\/p>\n<h3 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"reason-3-ranking-isnt-the-only-success-metric\"><\/span><strong>Reason 3: Ranking isn\u2019t the only Success Metric<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: left;\">Here\u2019s the quick assessment, <strong>how do you value business profit? Does the process involve Google ranking?<\/strong> Obviously not.<\/p>\n<p style=\"text-align: left;\">The problem is top Google rankings isn\u2019t the only success metric for a successful business (however it sure does help to be on top). There are businesses who perform exceptionally with top rankings, while there are still others that sort of getting stagnates at top positions without much success.<\/p>\n<p style=\"text-align: left;\">Thereby, even if we consider Guaranteed SEO ranking a valid claim, that alone won\u2019t bring you results you want; especially if that doesn\u2019t help you get higher traffic and better conversion rates. That\u2019s because success isn\u2019t measured in terms of ranking but sales and profits.<\/p>\n<h3 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"reason-4-its-unethical\"><\/span><strong>Reason 4: It\u2019s unethical<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: left;\">Lastly, it\u2019s totally unethical to claim scrupulous results in any business. Just imagine someone claiming to shred 30 pounds off your strenuous belly within a week. <strong>Can you really think a product can make this happen?<\/strong><\/p>\n<p style=\"text-align: left;\"><strong><em>Red flag!<\/em><\/strong><\/p>\n<p style=\"text-align: left;\">To say the least, it\u2019s simply unethical to overstate your product or service; especially when you know you can\u2019t deliver what you are promising. So, when even not all Google employees know what\u2019s in the latest algorithm (apart from those who actually work on that algorithm), <strong>how can a third-party company claim to know everything?<\/strong><\/p>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"summing-up\"><\/span><strong>Summing up:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: left;\">Search Google for SEO guarantees, and you can easily see the scam. <strong>However, are all promises and guarantees scam? Are there a few guarantees that can be ok?<\/strong><\/p>\n<p style=\"text-align: left;\">Well, I think there are\u2026<\/p>\n<p style=\"text-align: left;\">Here\u2019s what we at <a href=\"https:\/\/www.digitalgravity.ae\"><strong>Digital<\/strong> <strong>Gravity<\/strong><\/a> promise to our clients:<\/p>\n<ul>\n<li style=\"text-align: left;\">We promise to work ethically and transparently to help them achieve higher Google ranking<\/li>\n<li style=\"text-align: left;\">We promise to increase their organic traffic; provided they listen to our recommendations<\/li>\n<li style=\"text-align: left;\">We promise to not use any Black hat technique that can penalize them in future<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>There are just two things that come guaranteed in life; Death and Taxes. See, there isn\u2019t guaranteed SEO ranking in the list\u2026 Achieving the top Google ranking is the ultimate Holy Grail for all digital marketing companies that come with significant rewards for businesses and that\u2019s the reason why business owners go crazy for them. [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":1078,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[76],"tags":[],"class_list":["post-628","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Guaranteed SEO Results \u2013 Why The Claim Doesn\u2019t Stand Its Ground - Digital Gravity<\/title>\n<meta name=\"description\" content=\"Achieving the top Google ranking is the ultimate Holy Grail for all digital marketing companies that come with significant rewards for businesses and that\u2019s the reason why business owners go crazy for them.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitalgravity.ae\/blog\/guaranteed-seo-results-why-the-claim-doesnt-stand-its-ground\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guaranteed SEO Results \u2013 Why The Claim Doesn\u2019t Stand Its Ground - 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