{"id":4050,"date":"2022-09-12T07:37:51","date_gmt":"2022-09-12T07:37:51","guid":{"rendered":"https:\/\/dguaenew.demoz.agency\/blog\/\/?p=4050"},"modified":"2024-12-06T15:07:10","modified_gmt":"2024-12-06T11:07:10","slug":"digital-marketing-business-setup-for-new-investors-in-dubai","status":"publish","type":"post","link":"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/","title":{"rendered":"Digital Marketing &#038; Business Setup for New Investors in Dubai"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Ways of branding and marketing goods and services are slowly changing as the world digitalizes. Previously, businesses would post advertisements in magazines and newspapers or set up hoarding boards and posters.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, brands turn to electronic means to advertise themselves, like search engines, social media, websites, email, and mobile apps. Nearly 183 million people use the internet in the MENA (the Middle East and North Africa) region.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dubai\u2019s economy is booming. The UAE government has introduced reforms that have made<\/span><b> starting a business in Dubai<\/b><span style=\"font-weight: 400;\"> more convenient for expatriates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The digital marketing industry is a gold mine of opportunities for aspiring investors. The DED (Department of Economic Development) in Dubai notices a 13% spike in the number of startups wanting to set up a business in the Emirates year-over-year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fortunately, startups can leverage digital advertising by finding an eminent <\/span><b><a href=\"https:\/\/www.digitalgravity.ae\/services\/digital-marketing-agency\/\">digital marketing agency in Dubai<\/a>.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">This article will shed light on the significance of<strong> digital marketing for startups<\/strong> and small businesses in Dubai.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Key Takeaways<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #555555;color:#555555\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #555555;color:#555555\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#digital-marketing-explained\" >Digital Marketing Explained<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#1-digital-platforms\" >1- Digital Platforms<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#2-digital-devices\" >2- Digital Devices<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#3-digital-technology\" >3- Digital Technology<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#4-digital-data\" >4- Digital Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#5-digital-media\" >5- Digital Media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#6-digital-devices\" >6- Digital Devices<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#why-should-startups-leverage-digital-marketing\" >Why Should Startups Leverage Digital Marketing?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#boosts-your-online-presence\" >Boosts Your Online Presence<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#boosts-web-traffic\" >Boosts Web Traffic<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#branding-tells-your-story\" >Branding Tells Your Story<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#customer-trust-is-everything\" >Customer Trust Is Everything<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#build-a-family-around-your-business\" >Build a Family Around Your Business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#it-increases-sales\" >It Increases Sales<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#track-return-on-investment\" >Track Return on Investment<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#astounding-digital-marketing-statistics\" >Astounding Digital Marketing Statistics\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/#conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"digital-marketing-explained\"><\/span><strong>Digital Marketing Explained<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In simple words, digital marketing is a marketing type that uses blogs, images, videos, logos, social media pages, websites, and reviews.<\/span><\/p>\n<p><img decoding=\"async\" class=\"wp-image-4051 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-marketing-explained.jpg\" alt=\"Digital marketing explained\" width=\"782\" height=\"532\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-marketing-explained.jpg 1000w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-marketing-explained-300x204.jpg 300w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-marketing-explained-768x522.jpg 768w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-marketing-explained-624x424.jpg 624w\" sizes=\"(max-width: 782px) 100vw, 782px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Here are six D\u2019s of digital marketing that you should know.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-digital-platforms\"><\/span><strong>1- Digital Platforms<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Popular digital advertising platforms that help businesses are Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Whatsapp.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-digital-devices\"><\/span><strong>2- Digital Devices<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Some digital devices useful in digital marketing for new <\/span><b>businesses in Dubai <\/b><span style=\"font-weight: 400;\">are smartphones, computers, tablets, laptops, radio, and television.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-digital-technology\"><\/span><strong>3- Digital Technology<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The technologies that aid in the digital marketing of startups are WiFi, internet and data connection,<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4-digital-data\"><\/span><strong>4- Digital Data<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Digital data is the content written on laptops, mobile devices, and computers.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5-digital-media\"><\/span><strong>5- Digital Media<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Some examples of digital media are blogs, videos, advertisements, pictures, audio, and infographics.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6-digital-devices\"><\/span><strong>6- Digital Devices<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Radio, TV, PCs, laptops, smart devices, and internet connectivity can facilitate the creation of different images, videos, articles, and blogs. And you can publish them on online platforms such as LinkedIn, Twitter, Facebook, Instagram, Emails, and Websites.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"why-should-startups-leverage-digital-marketing\"><\/span><strong>Why Should Startups Leverage Digital Marketing?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Digital marketing is a boon for modern-day small businesses. We have discussed some of its perks below.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"boosts-your-online-presence\"><\/span><strong>Boosts Your Online Presence<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The digital footprint is vital for new ventures these days. You might have a superb business idea and well-designed products\/services. But, who would tell the people?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You need to be visible online to grow your business. <strong>Digital marketing<\/strong> can assist you in building your digital presence and boosting brand awareness and visibility.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customers will more likely interact with you when they know about your existence and what you do.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We spend approximately three to four hours daily scrolling through social media feeds. Your social media presence is crucial to catching the eyes of your target audience.<\/span><\/p>\n<p><a href=\"https:\/\/www.digitalgravity.ae\/services\/social-media-marketing-dubai\/\"><b>Social media marketing companies in Dubai<\/b><\/a><span style=\"font-weight: 400;\"> help businesses find the best social platforms and craft advertising campaigns. So, as you launch your startup, you should start developing your social media presence as soon as possible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you begin making sales and earning revenue, you have an audience who knows what you offer as a business. By employing <strong><a href=\"https:\/\/www.digitalgravity.ae\/blog\/how-businesses-are-integrating-successful-digital-marketing\/\">digital marketing strategies<\/a>,<\/strong> your target customers recognize you, propelling your success in the years to come.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-4052 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-Marketing-Startups.jpg\" alt=\"Digital Marketing Startups\" width=\"1000\" height=\"333\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-Marketing-Startups.jpg 1000w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-Marketing-Startups-300x100.jpg 300w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-Marketing-Startups-768x256.jpg 768w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Digital-Marketing-Startups-624x208.jpg 624w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"boosts-web-traffic\"><\/span><strong>Boosts Web Traffic<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Well-designed digital advertising campaigns help you gather a lot of leads. These people will eventually visit your site to see your products\/services.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your lead generation and developing strategies are good, those leads may convert into buyers. The key is to nurture enough interest in them. As your site visitors increase, the possibility of those visitors converting into customers also rises.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Startups need more people to visit their sites to help their businesses grow. Two strategies of digital marketing can help here.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One is search engine optimization or SEO. It can help you drive organic traffic, gain higher site rankings, and establish credibility and authority. There are <\/span><a href=\"https:\/\/www.digitalgravity.ae\/services\/seo-dubai\/\"><b>SEO services companies in Dubai<\/b><\/a><span style=\"font-weight: 400;\"> that offer affordable services for startups.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The second method is <strong><a href=\"https:\/\/www.digitalgravity.ae\/services\/pay-per-click-dubai\/\">pay-per-click or PPC advertising and marketing<\/a><\/strong>. You need to invest money to drive more quality leads through PPC. Choose one of these two techniques according to your venture\u2019s needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Through PPC advertising, your company will attract people more serious about making a purchase decision. While you need to educate and encourage visitors acquired through SEO until they make a buying decision, PPC doesn&#8217;t require this.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"branding-tells-your-story\"><\/span><strong>Branding Tells Your Story<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You are reading this article on a device. We spend most of our time scrolling through our phones or other devices. When your brand is on digital platforms, your audience thinks of you as someone like them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using \u2018analog\u2019 branding in this digital era is like riding on a horse over a road filled with cars. You will never be able to compete with others on that road.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Branding expert David Brier said: \u201c If you don&#8217;t offer the market a story to discuss, they will describe your brand\u2019s tale for you.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Branding is super important for any<\/span><b> business setup in Dubai.<\/b><span style=\"font-weight: 400;\"> Fortunately, digital branding has made it pretty easy. It involves SEO, social media, <a href=\"https:\/\/www.digitalgravity.ae\/services\/email-marketing-dubai\/\"><strong>email marketing<\/strong><\/a>, online advertising, content marketing, influencer marketing, etc.<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-4055 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Branding-Tells-Your-Story.jpg\" alt=\"Branding Tells Your Story\" width=\"999\" height=\"341\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Branding-Tells-Your-Story.jpg 999w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Branding-Tells-Your-Story-300x102.jpg 300w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Branding-Tells-Your-Story-768x262.jpg 768w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Branding-Tells-Your-Story-624x213.jpg 624w\" sizes=\"(max-width: 999px) 100vw, 999px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">However, your <\/span><strong><a href=\"https:\/\/www.digitalgravity.ae\/\">website design and development<\/a><\/strong><span style=\"font-weight: 400;\"> remain most crucial after your logo. Your website is your digital estate where your audience can drop by to say hi (engage with your brand).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As per Blue Corona, 75% of the study\u2019s participants say they have evaluated a business\u2019s reliability by viewing its website design.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"customer-trust-is-everything\"><\/span><strong>Customer Trust Is Everything<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Gaining customers\u2019 trust these days is more challenging than ever. People know the whole world at their fingertips. If they feel the tiniest doubt regarding your business\u2019s credibility, they will simply move to the next one.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Though traditional marketing still works well, it is pricier than digital marketing. Digital marketing is a far better option for small businesses.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They can craft digital marketing campaigns even at a tight budget and easily monitor their performance which is difficult to do with \u2018analog\u2019 marketing. Traditional marketing can&#8217;t take your message as far as digital marketing does.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As an <\/span><b>investor in Dubai,<\/b><span style=\"font-weight: 400;\"> you only have a limited amount of money. Gaining enough visibility that you start earning a return on investment would take a lot of time through old-fashioned marketing. And the costs will increase with time.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"build-a-family-around-your-business\"><\/span><strong>Build a Family Around Your Business<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once you start getting customers, your next task is not only to retain them but engage with them to turn them into a fan following \u2014 advocates for your brand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This era is the pinnacle of communication technology. Starting and promoting a business is easier than ever. It has made markets crowded and super competitive.<\/span><\/p>\n<p><b>Business setup consultants <\/b><span style=\"font-weight: 400;\">recommend bonding with your audiences for customer retention and success through their loyalty. You can only survive if you use digital marketing because it is a cost-effective and convenient way to make a community of customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Digital marketing helps you advertise your products and cultivate bonds with your target market. Meaningful relationships with the audiences are central to a business\u2019s success in modern times.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, <strong>content marketing<\/strong> does magic in increasing customer engagement. Content can win the hearts of customers by educating or entertaining them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These happy customers will become your advocates and spread your message through word-of-mouth. And remember, recommendations by someone you know are the most powerful in converting people.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"it-increases-sales\"><\/span><strong>It Increases Sales<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As a startup, you should start making sales and benefit from <\/span><b>business opportunities in Dubai<\/b><span style=\"font-weight: 400;\"> as soon as possible. In traditional advertising, interested buyers can\u2019t engage with you instantly. For example, people spend three to four hours scrolling through social media daily.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Interested buyers first ask questions regarding the product\/service in the comment section of social media posts. They can ask for the price on Instagram and you can send a catalog of products with prices via direct message.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customers can enquire about a product\u2019s availability or give feedback on a used product. Positive feedback can do wonders in converting more prospects. This kind of interaction is impossible with conventional marketing.<\/span><\/p>\n<p><img decoding=\"async\" class=\" wp-image-4056 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Incease-sales.jpg\" alt=\"Increase sales\" width=\"741\" height=\"447\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Incease-sales.jpg 1000w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Incease-sales-300x181.jpg 300w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Incease-sales-768x463.jpg 768w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Incease-sales-624x376.jpg 624w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Let&#8217;s consider the old-fashioned promotional techniques such as publishing your advertisement in a local newspaper. Your target customer will miss it if they don&#8217;t read the newspaper that day. And you have no way to know who does and doesn&#8217;t view your ad.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You will need to put your ad in the paper repeatedly to ensure interested people get to see it. It is costly, time-consuming, and mundane.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, your target customers can access your website and social media content for years without extra cost.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"track-return-on-investment\"><\/span><strong>Track Return on Investment<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Unlike conventional promotional strategies, monitoring your ROI is a piece of cake with digital marketing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You have to wait until your traditional ad campaign ends to review it. However, you can assess your digital marketing campaign as it runs. This gives you a chance to modify it to increase your profits.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Furthermore, companies often lose money if their traditional marketing campaign fails. With digital marketing, you can stop the ad campaign abruptly to save your money.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You have infinite ROI tracking opportunities in the online arena. Big data and online tracking software facilitate measuring and assessing the performance of digital marketing campaigns.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is one of the biggest reasons digital marketing beats conventional marketing, as it has this incredible ability to help you track ROI. You don&#8217;t have any tracking method\/tool in traditional advertising like Google Analytics to help you choose and track various metrics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You would never know how many target customers viewed your print ad in the magazine or drove by your hoarding.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"astounding-digital-marketing-statistics\"><\/span><strong>Astounding Digital Marketing Statistics\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">Email marketing produces $44 for every one dollar spent<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">OptinMonster found that email marketing has an average of 4400% return on investment<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">Kellen Research Center found that the outbound selling tactic of cold calling has a success rate of only 2.5 percent<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">\u00a055% of customers perform research through social media (IBM)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">20 to 40 percent of business webinar participants convert into leads (OptinMonster)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">65 percent of customers view price comparisons on their phones while in a brick-and-mortar shop<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">When enquired about conversational marketing, 82% of customers want a business to respond in 5 minutes through an online live chat\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">90 percent of consumers who remembered reading online reviews said that positive reviews on the internet impact their purchase decisions (Dimensional Research)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\" aria-checked=\"false\"><span style=\"font-weight: 400;\">Global Industry Analysts Inc. reported that the global digital marketing and advertising market made up 350 billion dollars in 2020 and may reach 786.2 billion dollars by 2026.<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"wp-image-4058 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Dgital-marketing-statistics.jpg\" alt=\"Digital marketing statistics\" width=\"876\" height=\"466\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Dgital-marketing-statistics.jpg 1000w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Dgital-marketing-statistics-300x160.jpg 300w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Dgital-marketing-statistics-768x409.jpg 768w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2022\/09\/Dgital-marketing-statistics-624x332.jpg 624w\" sizes=\"(max-width: 876px) 100vw, 876px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We wrote this piece of content to convince startups in Dubai with logic and data that using digital marketing is a no-brainer for small businesses. If you have run print ad campaigns or used other traditional marketing techniques without the rapid outcomes you needed, then try digital marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With low risk and more rewards, digital advertising helps you make your <\/span><b>investment in Dubai <\/b><span style=\"font-weight: 400;\">successful. Having your business on the internet is vital for survival in today\u2019s market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In modern times, investors have a great chance to get their business in front of everyone\u2019s eyes through digital marketing before they run out of money.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ways of branding and marketing goods and services are slowly changing as the world digitalizes. Previously, businesses would post advertisements in magazines and newspapers or set up hoarding boards and posters. Now, brands turn to electronic means to advertise themselves, like search engines, social media, websites, email, and mobile apps. Nearly 183 million people use [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":4062,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[76],"tags":[264,265,263,266],"class_list":["post-4050","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-business-setup-in-dubai","tag-digital-marketing","tag-investors-in-dubai","tag-new-businesses-in-dubai"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Marketing &amp; Business Setup for New Investors in Dubai - Digital Gravity<\/title>\n<meta name=\"description\" content=\"To achieve your business goals and create a growth strategy that works for your company, learn how to start a business in Dubai using digital marketing campaigns.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Marketing &amp; Business Setup for New Investors in Dubai\" \/>\n<meta property=\"og:description\" content=\"To achieve your business goals and create a growth strategy that works for your company, learn how to start a business in Dubai using digital marketing campaigns.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.digitalgravity.ae\/blog\/digital-marketing-business-setup-for-new-investors-in-dubai\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Gravity\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-12T07:37:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-06T11:07:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.digitalgravity.ae\/blog\/wp-content\/uploads\/2022\/09\/Digital-marketing-in-dubai-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Debora John\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Digital Marketing &amp; 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