{"id":253,"date":"2018-12-31T07:17:02","date_gmt":"2018-12-31T07:17:02","guid":{"rendered":"https:\/\/dguaenew.demoz.agency\/blog\/\/?p=253"},"modified":"2024-12-06T18:16:03","modified_gmt":"2024-12-06T14:16:03","slug":"tips-for-building-successful-landing-pages-to-increase-conversions-and-sales","status":"publish","type":"post","link":"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/","title":{"rendered":"Tips For Successful Landing Pages To Increase Conversions"},"content":{"rendered":"<p style=\"text-align: left;\">Whenever a customer visits your website, the very first page they land on is landing page which makes it highly important to have a page that does not only impresses your customer in first look but also forces them to make a purchase right away whether it is a product or a service you are offering.<\/p>\n<p style=\"text-align: left;\">It is also a great way to improve your search engine optimization, drive traffic and build your brand. Almost 68% of B2B businesses use landing pages for generating leads for future conversions by prompting consumers to take actions.<\/p>\n<p style=\"text-align: left;\">Do not miss on huge sales and conversion rate and follow the tips below to create a successful landing page to boost traffic.<\/p>\n<ol style=\"text-align: left;\">\n<li>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Key Takeaways<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #555555;color:#555555\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #555555;color:#555555\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/#discreet-content\" >Discreet content:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/#country-specific-landing-pages\" >Country specific landing pages:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/#simple-layout\" >Simple layout:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/#alluring-images\" >Alluring images:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/#ab-testing\" >A\/B testing:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"#\" data-href=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/#conclusion\" >Conclusion:<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"discreet-content\"><\/span><strong>Discreet content:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p style=\"text-align: left;\">Content is the main factor that adds value to any landing page so your content should be very discreet, precise and to the point. It must highlight your UVP i.e. Unique Value Proposition. Remember, according to studies, you only have 8 to 10 seconds to convince your customer and consider your offers. Too much and too little both badly impact a landing page as with too much information you can overwhelm your customers and too little is never enough so it is important to have a balance. Use plain language and convey your message.<\/p>\n<p style=\"text-align: left;\">Look at this <strong>landing page of Careem<\/strong>, a Dubai based company, a very simple yet powerful landing page that instantly attracts customers.<\/p>\n<p style=\"text-align: left;\"><img decoding=\"async\" class=\"size-full wp-image-297 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/1.2.jpg\" alt=\"\" width=\"617\" height=\"286\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/1.2.jpg 617w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/1.2-300x139.jpg 300w\" sizes=\"(max-width: 617px) 100vw, 617px\" \/><\/p>\n<ol style=\"text-align: left;\" start=\"2\">\n<li>\n<h2><span class=\"ez-toc-section\" id=\"country-specific-landing-pages\"><\/span><strong> Country specific landing pages:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p style=\"text-align: left;\">Always remember that your landing page should depend on the origin of the request. For example, if the request has been initiated from Dubai, the landing page shown to your customer must be Dubai\/UAE specific.<\/p>\n<p style=\"text-align: left;\">Look at the picture below! Amazon is an international merchant site and when you access it from Dubai<strong>, <\/strong>you reach the landing page of Amazon where it gives you the option for delivering products to your country that is the United Arab Emirates or Dubai.<br \/>\n<img decoding=\"async\" class=\"size-full wp-image-298 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/2-2.jpg\" alt=\"\" width=\"617\" height=\"280\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/2-2.jpg 617w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/2-2-300x136.jpg 300w\" sizes=\"(max-width: 617px) 100vw, 617px\" \/><\/p>\n<ol style=\"text-align: left;\" start=\"3\">\n<li>\n<h2><span class=\"ez-toc-section\" id=\"simple-layout\"><\/span><strong>Simple layout:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p style=\"text-align: left;\">Always try to keep web design of your landing page very simple yet highly attractive. If you can use the services of a <a style=\"text-decoration: underline;\" href=\"https:\/\/www.digitalgravity.ae\">web agency<\/a> for creating a beautiful web design<strong>, <\/strong>or if you can do it yourself, they both work. White background with clean and simple look goes a long way as it keeps the customer intact with your product rather than getting them sidetracked with redundant images.<\/p>\n<p style=\"text-align: left;\">Invest in good web design of your landing page and don\u2019t worry it won\u2019t increase the loading time of your page at user\u2019s end.<\/p>\n<ol style=\"text-align: left;\" start=\"4\">\n<li>\n<h2><span class=\"ez-toc-section\" id=\"alluring-images\"><\/span><strong>Alluring images: <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p style=\"text-align: left;\">Visual images enhance the attraction of a product for a customer as people believe images as much as they believe text on your landing page. In the below image, a picture in background with a man wearing a beautiful watch speaks much better than a text depiction as it immediately creates an impression of elegance and sophistication.<br \/>\n<img decoding=\"async\" class=\"size-full wp-image-259 aligncenter\" src=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/3.jpg\" alt=\"\" width=\"624\" height=\"298\" srcset=\"https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/3.jpg 624w, https:\/\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\/uploads\/2018\/12\/3-300x143.jpg 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/p>\n<ol style=\"text-align: left;\" start=\"5\">\n<li>\n<h2><span class=\"ez-toc-section\" id=\"ab-testing\"><\/span><strong>A\/B testing:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/li>\n<\/ol>\n<p style=\"text-align: left;\">The simple web design of a landing page that you created cannot convert into sales if you have not tested it. To collect valuable analytics, you must perform A\/B testing to see how users interact with a landing page. This analytical testing enables you to know about the origin of your users, the devices they were using or how often they click a button, send a form or watch a video.<\/p>\n<h3 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"conclusion\"><\/span><strong>Conclusion:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: left;\">Whether you are an individual entrepreneur or an industry, you do realize now how important it is to have a landing page. These pages give a unique opportunity to businesses for building customer-oriented marketing campaigns. Key to success is how professionally they are designed.<\/p>\n<p style=\"text-align: left;\">Dubai based <a href=\"https:\/\/www.digitalgravity.ae\/\">web\u00a0agency<\/a><strong>, <\/strong>in particular<strong>,<\/strong>\u00a0is excelling in web design and helps create interactive and eye-catching landing pages that persuade clients to make a purchase as soon as they land on a page.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whenever a customer visits your website, the very first page they land on is landing page which makes it highly important to have a page that does not only impresses your customer in first look but also forces them to make a purchase right away whether it is a product or a service you are [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":1188,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[74],"tags":[],"class_list":["post-253","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ui-ux"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tips For Successful Landing Pages To Increase Conversions - Digital Gravity<\/title>\n<meta name=\"description\" content=\"These pages give a unique opportunity to businesses for building customer-oriented marketing campaigns. Key to success is how professionally they are designed.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tips For Successful Landing Pages To Increase Conversions - Digital Gravity\" \/>\n<meta property=\"og:description\" content=\"These pages give a unique opportunity to businesses for building customer-oriented marketing campaigns. Key to success is how professionally they are designed.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.digitalgravity.ae\/blog\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Gravity\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-31T07:17:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-06T14:16:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.digitalgravity.ae\/blog\/wp-content\/uploads\/2018\/12\/Tips-For-Building-Successful-Landing-Pages-To-Increase-Conversions-And-Sales-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"850\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Debora John\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Debora John\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/\"},\"author\":{\"name\":\"Debora John\",\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/#\\\/schema\\\/person\\\/88946a314be0aca7068e8a78086411dc\"},\"headline\":\"Tips For Successful Landing Pages To Increase Conversions\",\"datePublished\":\"2018-12-31T07:17:02+00:00\",\"dateModified\":\"2024-12-06T14:16:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/\"},\"wordCount\":638,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\\\/uploads\\\/2018\\\/12\\\/Tips-For-Building-Successful-Landing-Pages-To-Increase-Conversions-And-Sales-1.png\",\"articleSection\":[\"UI\\\/UX\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/\",\"url\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/\",\"name\":\"Tips For Successful Landing Pages To Increase Conversions - Digital Gravity\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/tips-for-building-successful-landing-pages-to-increase-conversions-and-sales\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digitalgravityprod.s3.ap-southeast-1.amazonaws.com\\\/uploads\\\/2018\\\/12\\\/Tips-For-Building-Successful-Landing-Pages-To-Increase-Conversions-And-Sales-1.png\",\"datePublished\":\"2018-12-31T07:17:02+00:00\",\"dateModified\":\"2024-12-06T14:16:03+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.digitalgravity.ae\\\/blog\\\/#\\\/schema\\\/person\\\/88946a314be0aca7068e8a78086411dc\"},\"description\":\"These pages give a unique opportunity to businesses for building customer-oriented marketing campaigns. 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